Our Story

GO OUTSIDE & PLAY was made for South Africans who know that the best moments usually happen outdoors.

From early morning hikes and school sports days to beach weekends, padel matches, trail runs, road trips, braais, and long afternoons in the park—there’s always somewhere to go, something to do, and people to share it with.

We created Fieldbars because we wanted a snack that could keep up with real South African days: busy, active, sunny, and full of movement. Easy to throw into a school bag, gym bag, hiking pack, lunchbox, or car console, Fieldbars are made for those in-between moments when you need something satisfying before the next adventure.

We believe “outside” looks different for everyone. It can be a mountain trail, a rugby field, the local park, a surf spot, a stoep with friends, or simply taking the kids out to play.

GO OUTSIDE & PLAY is our reminder to get moving, make memories, and enjoy the good stuff—one Fieldbar at a time.

Pack a Fieldbar. Get outside. Go play.